Jul 31, 2025  
The Elmira College Undergraduate Catalog 2024-2025 Academic Year 
    
The Elmira College Undergraduate Catalog 2024-2025 Academic Year [ARCHIVED CATALOG]

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MGT 4999 - SPORTS MANAGEMENT/MARKETING INTRN


credits: 3.0
Crosslisted/Same As: MKT 4999 
MGT-MKT is a credit variable course for 3.0 OR 6.0 credits. For students interested in working in the field of Sports Management and/or Sports Marketing, and for students interested in exploring a career in sports or recreation. The internship may include involvement in operations and management for a facility, event or recreation; management of product, brand, or service; sports marketing; event planning; sports information; and sport finance, to name a few examples. Experiences could be at any level of sports or recreation, including high school, college, professional, and municipal. Students will choose a faculty member to supervise the internship. Objectives: A) Students will successfully apply principles of management and principles of marketing in the field of sports and/or recreation; B) At least one additional learning outcome, specific to the internship, will be developed by the student and faculty member, defined and agreed to prior to beginning the internship; the faculty member will assess the student on the learning outcome at the conclusion of the internship. Method of Instruction: This is an internship; learning will be experiential, and specific to the internship opportunity. Method of Evaluation: Upon completion of the internship, the student’s on site supervisor will assess the student’s performance using the following criteria: A)Ethical behavior; completion of assigned tasks; professional conduct and appearance; initiative; willingness to contribute; communication; ability to work with others; B) The supervisor will also verify that the minimum number of hours has been satisfied. The faculty member will assess the final product that was mutually agreed upon. No student can pass the internship without completing the minimum number of hours for a 3.0 credit or 6.0 credit internship. Graded on Pass-Fail basis.

Prerequisite(s): Instructor’s Signature Required and MGT 2240 - PRINCIPLES OF MANAGEMENT  and MKT 2250 - PRINCIPLES OF MARKETING 



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