Nov 22, 2024

Archived-Elmira College Undergraduate Catalog 2023-2024 Academic Year

Archived-Elmira College Undergraduate Catalog 2023-2024 Academic Year [ARCHIVED CATALOG]

Business Administration, (B.S.)

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HEGIS Codes: 0506

In addition to completing the Business Core, students must choose at least one concentration and complete 15.0 credits of electives at the 3000 level or higher. A maximum of two concentrations can be declared. No course can count for multiple concentrations. A course used to satisfy the Core cannot also be used to complete a concentration.

Liberal Arts Foundation:

ECO 2010 - PRINCIPLES OF MICROECONOMICS credits: 3.0
ECO 2020 - PRINCIPLES OF MACROECONOMICS credits: 3.0

Total Credits Required for Liberal Arts Foundation: 6.0

Business Foundation:

ACC 2010 - FINANCIAL ACCOUNTING credits: 3.0
ACC 2021 - MANAGERIAL ACCOUNTING credits: 3.0
BUS 2600 - STATISTICS FOR BUSINESS AND ECON credits: 3.0
FIN 3010 - FINANCIAL MANAGEMENT credits: 3.0
MGT 2010 - BUSINESS LAW I credits: 3.0
MGT 2240 - PRINCIPLES OF MANAGEMENT credits: 3.0
MGT 3410 - OPERATIONS MANAGEMENT credits: 3.0
MGT 3710 - ORGANIZATIONAL BEHAVIOR credits: 3.0
MKT 2250 - PRINCIPLES OF MARKETING credits: 3.0

Total Credits Required for Business Foundation: 27.0

Global Business-Economics, One of the Following:

ECO 2320 - THE GLOBAL ECONOMY credits: 3.0
ECO 3200 - INTERNATIONAL TRADE AND FINANCE credits: 3.0
MGT 4005 - SEMINAR IN INTERNATIONAL BUSINESS credits: 3.0
MKT 3800 - INTERNATIONAL MARKETING credits: 3.0 (WRT course)

Total Credits Required for Global Business-Economics: 3.0

Capstone Seminar: 3.0

MGT 4011 - CORPORATE STRATEGY credits: 3.0 (WRT course)

Total Credits Required to Complete the Business Core: 39.0

Concentrations:

Fashion Marketing Concentration: 15.0-21.0

Select 15 credits from the following, in addition to FSH/MKT 4515, Fashion Marketing Internship:

FSH 3200 - FASHION MARKETING:DOMESTIC, GLOBAL, AND OMNI credits: 3.0
FSH 3250 - CONSUMER BEHAVIOR credits: 3.0
FSH 3300 - BRAND MANAGEMENT: BRANDING, LICENSNAND PRIVATE LABEL credits: 3.0
FSH 3350 - FUTURE OF FASHION MARKETING:SUSTAINABILITY credits: 3.0
FSH 3400 - FASHION COMMUNICATIONS:VISUAL, DIGITAL AND MEDIA credits: 3.0
FSH 3810 - MARKETING RESEARCH credits: 3.0
FSH 3910 - STRATEGIC ADVERTISING AND PROMOTIONMANAGEMENT credits: 3.0
FSH 4000 - MARKETING PLANNING credits: 3.0
FSH 4515 - FASHION MARKETING INTERNSHIP credits: 3.0 (required course)

Fashion Merchandising Concentration: 15.0-21.0

Select 15 credits from the following, in addition to FSH/MER 4520, Fashion Merchandising Internship:

FSH 3260 - STRATEGIC RETAILING MANAGEMENT credits: 3.0
FSH 3270 - FASHION MERCHANDISING:DOMESTIC, GLOBAL, AND OMNI credits: 3.0
FSH 3500 - FUTURE OF FASHION MERCHANDISING:SUSTAINABILITY credits: 3.0
FSH 3550 - BUYING FUNDAMENTALS ANDEFFECTIVE NEGOTIATION credits: 3.0
FSH 3600 - PRODUCT DEVLOPMNT & MERCHANDISNG credits: 3.0
FSH 3650 - PRODUCT LIFE CYCLE (PLC)MERCHANDISING MANAGEMENT credits: 3.0
FSH 3800 - FASHION FABRIC AND FORECASTING credits: 3.0
FSH 4520 - FASHION MERCHANDISING INTERNSHIP credits: 3.0
ITM 3010 - INTRODUCTION TO MANAGEMENT INFO SYSTEMS credits: 3.0

General Business Concentration: 15.0

For students who want to further explore several areas in and related to Business, any combination of courses in ACC, BUS, ECO, FIN, FSH, HCM, ITM, MER, MKT, MGT, MIS, and SPM.

Marketing Concentration: 15.0

For students who want to acquire a deeper background in the field of Marketing, any courses in MKT and MIS.

Management Concentration: 15.0

For students who want to acquire a deeper background in the field of Management, any courses in MGT and MIS and up to 6.0 credits of courses in ECO.

Information Technology Management Concentration: 15.0

For students who want to acquire a deeper background in the field of Information Technology Management, select at least five courses listed below:

ITM 3000 - CYBERSECURITY FOR MANAGERS credits: 3.0
ITM 3100 - DATA ANALYTICS FOR BUSINESS credits: 3.0
ITM 3200 - DATABASE SYSTEMS FOR MANAGERS credits: 3.0
ITM 3300 - ISSUES AND IMPLICATIONS OF INFOTECHNOLOGY IN BUSINESS credits: 3.0
ITM 3400 - MANAGING INFORMATION TECHNOLOGYRESOURCES FOR BUSINESS credits: 3.0
ITM 3500 - SYSTEM AND PROGRAM DEVELOPMENTFOR MANAGEMENT credits: 3.0
ITM 3600 - MANAGING TECHNOLOGICAL INNOVATION credits: 3.0

Sports Management Concentration: 15.0

Select 15 credits from the following:

MGT 3001 - EVENT AND FACILITIES MANAGEMENT credits: 3.0
MKT 3920 - SPORTS MARKETING credits: 3.0
ECO 3080 - SPORTS ECONOMICS credits: 3.0
MGT 3100 - LEADERSHIP IN SPORTS MANAGEMENT credits: 3.0
MKT 3915 - ENTERTAINMENT, MEDIA, AND SPORTSMARKETING: AN EXPERIENTIAL LEARNING credits: 6.0
MGT 4030 - CONTEMPORARY, LEGAL, AND ETHICAL ISIN SPORTS MANAGEMENT credits: 3.0
FIN 4300 - SPORTS FINANCE credits: 3.0